The Digital Goodiebag

Do you follow the Flanders Classics spring races closely from your couch or along the course? Do you want a chance to experience an unforgettable ride in a VIP car from start to finish or win a signed cycling jersey?Then don’t forget to claim your free Digital Goodiebag!

The Digital Goodiebag is a brand-new way to claim goodies. Inside the goodiebag, you will find three different types of prizes offered by race partners: online codes or offers, goodies that you can pick up at a specific location, and lotteries you can enter via the goodiebag. For each Flanders Classics spring race, you have the chance to claim your goodiebag (only on racedays).

I'm in!

How does it work?

Want to claim a goodiebag? This year, you no longer need to be physically present at the spring classics. Both spectators along the course and fans watching from home can claim a goodiebag. How? Visit digitalgoodiebag.flandersclassics.be or click the button at the bottom of this page. Then follow these steps:

  1. Enter your email address.
  2. You will receive a confirmation email. Didn’t receive anything? Check your spam folder.
  3. Click on the link in the confirmation email to open your goodiebag.
  4. Discover the goodies, use your personal codes, participate in the lotteries and win amazing prizes!

What can I claim?

The most exciting news is, of course, the prizes in The Digital Goodiebag. Those who claim their goodiebag during Omloop het Nieuwsblad 2025 have the chance to win the following prizes:

  • An exclusive experience during the 2025 Tour of Flanders for women in a VIP car from start to finish.
  • A Flanders Classics cycling jersey signed by the winners of the respective race.
  • Win for Life vouchers worth €3, offered by Lotto.
  • A Big Bobble Hat, offered by KPMG.
  • A Cycling in Flanders goodiebag.

Those who claim the goodiebag at all our spring races (Omloop Nieuwsblad, Gent-Wevelgem in Flanders Fields, Dwars door Vlaanderen, Tour of Flanders, Scheldeprijs, De Brabantse Pijl, and the Ronde van Limburg), will have a chance to win a unique jersey signed by all the winners (men and women).

Claim your goodie bag below (only on racedays):

Digital goodiebag
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